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Growing Your Online Business Part 4

Shopify Blog 

Growing Your Online Business Part 4

by Richard Bairstow

Alternative Funding Sources Entrepreneurs are notoriously possessive and most don’t want to give away either control of their business or even a piece f the action.  And if you don’t need to do th...

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Do You Need WWW. In Front of Your Domain?

Shopify Blog 

Do You Need WWW. In Front of Your Domain?

by Richard Bairstow

Question: Do You Need WWW. In Front of Your Domain? Does It Hurt Seo if I Don’t Have It? The Short Answer Is No Having the www. in front of your domain is just down to a record on a server. Googl...

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Growing Your Online Business Part 3

Shopify Blog 

Growing Your Online Business Part 3

by Richard Bairstow

Suppliers as Funders In the last article, we looked at the some of the most traditional routes for generating investment funds. There was a time when banks were the only place where you could rais...

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Should I Have Different Keywords for Every Product?

Shopify Blog 

Should I Have Different Keywords for Every Product?

by Richard Bairstow

Product Titles and Keywords. The Repetition That Google Ignores If you write and produce content for a blog, you know that the title of your next post is crucial for SEO for at least two reasons. ...

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Growing Your Online Business Part 2

Shopify Blog 

Growing Your Online Business Part 2

by Richard Bairstow

So now you have a good handle on your cost base, and you’ve decided that you want to invest further in your online business. Maybe you’ve spotted an acquisition you want to make (as we’ve discussed...

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How Many Keywords and Phrases Is Enough?

Shopify Blog 

How Many Keywords and Phrases Is Enough?

by Richard Bairstow

Part 2 of our series on 'Confused where to start with Online Marketing' Read Part One.It's a very common query and one that anyone seeking to gain an understanding of search engine optimisation (SE...

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Growing your online business

Shopify Blog 

Growing your online business

by Richard Bairstow

Understanding your cost base In this next series of articles, we’ll be looking at the various funding methods that you can use to grow your online business. But first, we need to establish what th...

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Reddit #1 Confused On Where To Start With Online Marketing?

Shopify Blog 

Reddit #1 Confused On Where To Start With Online Marketing?

by Richard Bairstow

Sometimes it's worth taking a look on Reddit to see what the questions are surrounding e-commerce. The chances are that you have the same issues yourself, or it's a topic that you have some experie...

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Business Strategy. Acquisitions Part 3

Shopify Blog 

Business Strategy. Acquisitions Part 3

by Richard Bairstow

Business Strategy – Acquiring Another Online Business Doing The Deal This is the third article in the ‘acquisition trilogy’ and here we make a few suggestions as to how to approach the process of ...

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Shopify and WordPress Playing Nicely

Shopify Blog 

Shopify and WordPress Playing Nicely

by Richard Bairstow

We will come right out with it and say that Shopify is fantastic as a shopping platform, but its blogging potential is not the strong point. The built-in blogging functionality is solid and useful ...

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